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Driving Traffic To Your Landing Page - Part
2
In the first portion of this article, we discussed driving
traffic into your landing page using pay per click
advertisement and natural search engine optimization. Now, both
of those methods can be effective, but they both usually have
rather high barriers to entry and require a lot of work.
Luckily, you do have another option: human connections. And
this is where most Internet marketers fail. They don't realize
the power of human connections because they are so caught up in
the idea of making transactions and collecting massive checks
without having to deal with customers and clients.
One quick way to get traffic through human connections is a
joint venture. You can enter into a joint venture by compiling
a list of possible “partners” -- or people who might be able to
assist you in some mutually-beneficial way. This list might
include other list owners in your niche, site owners in your
niche, and experts.
There's only one important thing you should keep in mind when
contacting joint venture partners - and that is to make it as
quick, easy, and beneficial for them as possible. If they have
no incentive for doing it, they probably wont even reply to
you. And if it isn't easy, they'll accept other joint venture
offers over yours.
Another way in which you can drive traffic to your landing page
is through blog and forum posting; however, it is important
that you do not spam, as many businesses do. Instead, actually
participate on the forum, provide people with something of
value; and, after a while, post your product in your signature
- and try to network with people on the forum who work in
similar fields.
Your approach to blog posting should be similar. Include a
signature file that links back to your landing page, but don't
spam. Instead, post useful comments. This is not only more
ethical, but it is plainly more effective. Spam gets deleted.
Good comments get praised, inducing people to follow your link
and check out your products.
by Joe Cavell -
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